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Cat Cafe
Cat Cafe is a quirky new coffee shop looking for a unique identity to fully portray the brand personality.
Their mix of standard and experimental coffee flavours matched with their unique selling point of allowing cats onto their premises will cater to animal and coffee lovers everywhere.
The goal here was to create a bright, friendly and energetic visual identity centred around coffee & cats.
The fun rounded font gives a relaxed friendly vibe that compliments the warm colour palette, while the cat and cup are more direct references to the brand. The two steam lines from the cup are interchangeable with the coffee bean and pattern making them a diverse addition to this visual identity.
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